By Janet Aronica When it comes to creating content for a company blog, “if you build it they will come” is not the right mantra. Smart social media promotion of your content is key, and it’s almost as important as creating the content itself. That said, copying...
Read Moreby Brandon Smith Do you have a parent, friend or colleague ready to ditch his or her digital training wheels and head into Twitter’s open wilderness? These pointers should get them started. And even Twitter experts might benefit from a quick refresher on the platform’s valuable tools. First, the basics:...
Read Moreby Jacqueline Zenn Thanks to the variety of social media marketing tools available today, there is a nearly endless stream of data available to marketers. That could make it tough to determine what metrics actually matter for your campaign or brand and why. Here are nine key performance indicators and...
Read MoreSocial Media Marketing - How effective is it? As a company, how effective is it to incorporate social media into your marketing plan? Check out these numbers...
Read MoreAccording to the news website Mashable, Social Media users are more apt to engage on Fridays. Whether this is simply due to the fact that there are fewer users with more click throughs, or that users are entering into the weekend, the statistics speak for...
Read MoreWhat do the pros know that you don't? Here are a few of their secrets regarding Social Media Marketing...
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