social | Vanus Creations - Part 2
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The Right Social Marketing Platform

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By Patrick Salyer While much of the tech and financial world has been focused on Facebook’s post-IPO performance, something else has happened that is starting to define the social marketplace. Savvy firms like Salesforce.com and Oracle have strategically gobbled up some of the top social vendors. These acquisitions signify that social business...

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Twitter for Beginners

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by Brandon Smith Do you have a parent, friend or colleague ready to ditch his or her digital training wheels and head into Twitter’s open wilderness? These pointers should get them started. And even Twitter experts might benefit from a quick refresher on the platform’s valuable tools. First, the basics:...

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Social Media Brand Data

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by Jacqueline Zenn Thanks to the variety of social media marketing tools available today, there is a nearly endless stream of data available to marketers. That could make it tough to determine what metrics actually matter for your campaign or brand and why. Here are nine key performance indicators and...

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Murmuration 2-8-12

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Murmuration - A Gathering of Social Technology Leaders - 2-8-12 This marquee Social Media event brings insiders Gigya, Radian6, Moontoast, ExactTarget and ISM to Nashville. Don't miss an opportunity to gain knowledge and resources vital to executing enterprise social strategy. What You Will Learn Today's business leaders face a...

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